Skip to main content
Search Jobs

iRobot employees having a meeting
Bedford, Massachusetts

Sr. Data Analyst, Performance Analytics

Category | Global Brand & Marketing Job Type | Regular Full-Time/Part-Time | Full time Remote | No
Apply Now


iRobot is looking for a Data Analyst to lead analysis on website & campaign performance and serve as a key player in our global digital transformation. The ideal candidate is highly analytical, intellectually curious, detail oriented and highly collaborative comfortable working closely with individuals across the entire global enterprise, as well as with technology partners and vendors.

What You Will Do:

  • Analyze data on site performance and campaign performance

  • Support Paid Media and Email team on analyzing on site behavior and conversion of campaign traffic

  • Conduct site and events tagging

  • Define taxonomy for on-site campaign tracking, providing campaign management teams with campaign UTMs

  • Lead continuous, data-based improvement of all digital marketing and onsite activities via A/B testing and behavioral analysis

  • Develop smart and insightful dashboards and reports tracking performance across channels to promote data-driven decision-making and optimize conversion

  • Maintenance of web analytics tool. Ensure tracking is properly set for all campaigns through all digital channels, and all on site activity is properly captured and measured

  • Provide deep-dive analyses and handle ad-hoc queries on a broad range of critical questions, e.g. to define business strategies or to specify product offerings.

To Be Successful You Will Have:

  • 5+ years of hands-on experience on web analytics

  • Bachelor degree in marketing (e.g., computer science, natural science), business or other related majors

  • Hands-on analytics and business intelligence experience in a fast-paced / start-up environment

  • Experience with web analytics software (e.g., Google Analytics, Omniture etc.), building reports, testing and optimization, campaign analysis

  • Experience in data visualization dashboards (e.g., Tableau, Google Data Studio, Datorama, Klipfolio, etc.)

  • Deep understanding on A/B testing methodology

  • Strong analytical skills

Apply Now

You have not viewed any jobs recently.

You have not saved any jobs recently.

Sign up for job alerts

Join the iRobot talent community today and get updates on future opportunities. By telling us what job category most interests you, we can streamline what makes it to your inbox.

Job Category and Job Location FieldsSearch for a category and select one from the list of suggestions. Search for a location and select one from the list of suggestions. Finally, click “Add” to create your job alert.

  • Global Brand & Marketing, Bedford, Massachusetts, United StatesRemove

By submitting your information, you acknowledge that you have read our privacy policy and consent to receive email communication from iRobot.

Back to Top