Sr. Website & E-commerce contents management specialist

Introduction

iRobot Corporation, with a mission of “empowering people to do more” is at the forefront of the development of robotics and artificial intelligence technologies. iRobot has become one of the world’s preeminent specialist designers and builders of consumer robots. iRobot invests in the development and growth of its people, in a culture of empowerment, innovation and fun.
As a member of Japan E-commerce and Marketing team, this position will be responsible for managing and producing content for iRobot Japan’s official brand and e-commerce site (https://www.irobot-jp.com/ ) ensuring alignment with company priorities and product strategies.
This position will be based in Tokyo and will report to Senior Manager of Media and Customer Engagement in Japan. He / She will work with Japan and global E-commerce and Marketing team, ensuring a consistent and engaging brand presence across digital platforms. While the primary focus is on managing the official website, this position will also contribute to third-party e-commerce platforms (Rakuten, Yahoo! Shopping, Amazon) to deliver a seamless brand experience and an industry-leading shopping journey.
This role requires strong understanding of online business, content management and digital marketing strategies while collaborating across teams and external partners.

Essential Functions/ Job Duties:

• Responsible for production and implementation for the official brand website content, that contributes to better consumer engagement and higher purchase rates. Effectively leverage brand assets and deliver content that is in line with the local products and services, consumer insights and behavior, and regulations by the business-required timeline.  (Operation work can be outsourced to outside vendors, assuming the applicant is capable of handling the detailed design, copywriting, etc., on his/her own.)
• Lead and manage external vendor/agencies to execute web production and content updates, with strong understanding of our own Martech stack and marketing strategy.
• Continuously improve processes for working with vendors/agencies, and how to leverage brand assets to ensure efficient and high-quality production.
• Develop localized content based on Japanese consumer insights across EC channels (official EC, Rakuten, Yahoo! Shopping and Amazon). Observe consumers' shopping journey and lead content planning based on marketing strategies.
• Own website KPIs and continuously identify area for improvement from consumer standing point, propose priorities and detailed action plan, and execute with ownership.
• Collaborate and negotiate proactively with both internal and external stakeholders, to resolve issues and ensure deliverables.

Qualifications: 

• BA/BS degree
• Over 5 years of relevant work experience
• Content management experience for website and commerce sites, with CMS (Salesfoce Commerce Cloud, Adobe Commerce etc.) is preferred.
• Website KPI reporting and analytics using GA4 or any other web analytics tool.
• Strong understanding of online business incl. eCommerce, web direction, online promotion, SEM/SEO, etc.
• Exceptional time management skills, ability to organize, prioritize, and manage multiple projects with cross-functional teams.
• Responsive and resourceful in a fast-paced, quick turn business model
• Excellent interpersonal, verbal and written communication skills.
• Fluency in Japanese (written and spoken).
• Basic in English (reading and writing).